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Digital

The strategy behind sonic logos, like Netflix’s startup chime

by Kai Ryssdal and Maria Hollenhorst
Jan 3, 2022
Sound has a "powerful ability to prime your brain for what's coming,” said Dallas Taylor, host of a podcast about sound.
Brief sounds like Netflix’s startup chime can be powerful branding tools, said podcast host and sound designer Dallas Taylor. The design of that sound involved a ring finger hitting a cabinet and a reversed guitar track.
Mario Tama via Getty Images
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Workplace Culture

Zoom goes public as video takes over conference rooms

by Meghan McCarty Carino
Apr 17, 2019
Video meetings have made it possible to work remotely from pretty much anywhere. But there's still no substitute for in person eye contact. And you have to do your hair.
Zoom Video Conferencing/YouTube
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Verizon's bet on Oath falters

by Amy Scott
Dec 11, 2018
Verizon created Oath out of its investments in “legacy” digital media companies AOL and Yahoo. The goal was to compete with internet giants Facebook and Google. It seems that the world’s biggest wireless network just wasn’t able to make that work. Click the audio player above to hear the full story.
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Condé Nast seeks a path to profitability with a global CEO

by Jed Kim
Nov 27, 2018
Condé Nast CEO Bob Sauerberg announced he is stepping down today after initiating major restructuring that will combine the company’s U.S. and international divisions under a new CEO. The publishing giant has enjoyed robust print and digital circulation for celebrated titles like Vogue and The New Yorker. But for most of its print publications, it’s getting […]
Condé Nast CEO Bob Sauerberg
Astrid Stawiarz/Getty Images for Glamour
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There is a major digital divide on the Texas-Mexico border, one of least connected parts of the country

by Paul Flahive
May 3, 2018
The Texas-Mexico border is one of the least connected in the U.S. A map  from the Federal Reserve Bank of Dallas shows border counties bathed in bright red, meaning less than around 60 percent have home internet access. It’s a distinction shared by the Mississippi Delta and Appalachia, other parts of the country with pernicious […]
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My Economy

Surviving as an independent publisher in the digital age

by Hayley Hershman
Dec 6, 2017
One magazine owner shares his story.
As audiences move to mobile, it can be hard for independent publishers to keep up.
Andrew Ross/AFP/Getty Images
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Regulation of digital ads could change Facebook’s outlook

by Renata Sago
Nov 1, 2017
As Facebook testifies to lawmakers on Capitol Hill, marketers aren’t any less interested in running ads on the social media site. The question is whether government may want to eventually oversee digital ads across social media, the way it does for broadcast media. Click the audio player above to hear the full story.
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Norway waves goodbye to FM broadcasting

by Sally Herships
Jan 11, 2017
Norway starts turning off its FM radio today. It’s going fully digital. The change will begin in the north of the country. The government says the country’s aging broadcast network means it’s time for new technology. National radio and big commercial stations will have 12 months to switch over, and community and local stations will […]
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Rolling Stone sells almost half of magazine business to Singapore-based startup

by Lewis Wallace
Sep 26, 2016
The company is looking to diversify its business model.
A vendor in Singapore pulls out an issue of Rolling Stone. A Singapore firm linked to one of Asia's richest families has bought a 49 percent stake in Rolling Stone to expand the U.S. magazine's business in new markets.
ROSLAN RAHMAN/AFP/Getty Images
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No cash for collection at church? Text it instead

by Afi-Odelia Scruggs
Jun 13, 2016
As people carry less cash, churches are turning to tech to bring in donations.
Worshippers at First Baptist Church of Greater Cleveland can donate by swiping a card at this small giving kiosk.
Afi Scruggs for Marketplace
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